3 Must-Have Standard Operating Procedures Examples for Small Business

In this blog post, we will explore the top 3 standard operating procedures examples for small businesses.

It can be difficult running your own business. Even if you have a team, it’s still easy to make errors and operate less efficiently than you might desire.

We all know that SOPs are important for consistency in your business, but who has the time (or wants to spend the time) creating them? 

Whether you are a service or product-focused company, standard operating procedures can help your company run more efficiently and effectively.

Importance of SOPs in your Small Business

Standard operating procedures are important for any small business that wants to grow and scale its workforce. It sets the groundwork for standardizing tasks among employees who have different job titles/roles within your company.

Standard operating procedures should be considered when determining any new policy or process within your small business. This ensures that every person involved in the decision has been on the same page from day one. 

By standardizing these tasks and allowing every person on the team to reference them when they need help, you can ensure that each team member is empowered to do their job as well as possible. 

It also empowers a single individual who may not be aware of all aspects of an organization’s processes by giving him/her access to all of the standard operating procedures in one central location.

This will result in increased productivity, client loyalty, less training time spent on new hires, etc. It’s a win-win situation!

Benefits of Standard Operating Procedures in Your Small Business

Standard operating procedures are important because they allow the standardization of processes.

This means that you can improve efficiency without sacrificing effectiveness. Standardizing your standard operating procedures also prevents the same errors from happening repeatedly throughout your business.

Standard operating procedures should be created to increase income while improving the experience for the customer.

For example, a custom printing company standardizing their standard operating procedure might include specific details such as paper types, sizes, and screens.

This way, the company never misprints on standard-size paper or uses screens that don’t meet the owner’s high-quality standards.

Top 3 Standard Operating Procedures Examples for Small Business

It’s not easy deciding where to start, but here are three standard operating procedure examples that can help make this task easier. No matter your business type, most businesses should consider standard operating procedures around their:

  1. Clients
  2. Company Culture
  3. Marketing

While not an extensive list by any means, these three factors typically play the biggest role in any company.

Client Standard Operating Procedures

Whether you work with customers directly, through sales or marketing teams, standardizing your client process can benefit everyone involved in the company.

Standard operating procedures help streamline every step of the customer experience. From initial contact to final sale and beyond!

The standard operating procedures should include specific details about how to handle each possible customer situation.

It should also include how the company communicates with clients and what to do if a client reaches out for support through an unsupported channel.

For example, a client-related SOP might include how to politely and professionally tell a client that you are unable to assist them through Facebook Messenger but would be happy to take care of their request via email.

Creating a Master Client (email/phone) Response SOP is a great idea. It ensures that every team member is aware of the communication protocol when working with customers. It keeps your brand consistent, no matter who may be serving your client.

Company Culture Standard Operating Procedures

Company Culture SOPs. This is especially important if your company does not have an established culture yet.

A standard operating procedure is not only useful for workflows, but also the company culture. 

Standard operating procedures should be considered when determining any new policy or process within your small business because it ensures that every person involved in the decision

By standardizing your company culture, you can ensure that all new hires will be on the same page and working towards a common goal.

This is especially important for small businesses because if one employee doesn’t feel like he/she fit in with the team, they might leave, disrupting their co-workers’ work progress.

Culture-related SOPs can also include the tone of voice to use throughout company communications and social media. It can list what words to use and what words to avoid. It’s also a best practice to include brand-approved emojis.

Marketing Standard Operating Procedures

Marketing SOPs. This standard operating procedure example is important for creating a plan of action around your marketing efforts.

For instance, maybe you have limited resources when it comes to promoting your business so you decide that Facebook ads are the best option to reach potential customers at the lowest cost possible.

You can standardize this process by including a standard operating procedure for your Facebook ads.

The standard operating procedures should include details such as what criteria to look at when choosing a target audience, how often you will update the ad copy and imagery, or even how many times to run each ad before tweaking or stopping it.  

These examples are just a few of the steps that can be standardized in your standard operating procedures.

By standardizing these tasks and allowing every person on the team to reference them when they need help, you can ensure that each team member is empowered to do their job as well as possible.

Risks of Not Having SOPs in Your Small Business

It’s perfectly okay if your start-up company doesn’t have standard operating procedures set up yet! Yet is the keyword…

However, a business that goes too long without SOPs will have a hard time standardizing anything because the business is still trying to figure itself out.

This means they may spend more time training people and team member retention will be negatively impacted. Client loyalty could also be hindered which could lead to a higher turnover of clients and lost revenue.

When to Hire Out your SOP Process

You know you need standard operating procedures, but creating them is time consuming and (let’s face it)boring.

You have better things to do with your time than sitting in front of the computer writing instructions. 

Hire The Process Boss and let me handle that tedious task for you!

I specialize in creating SOPs that are not only easy to follow but also fun to read.

No more boring documents full of jargon or technical terms. I make sure my clients get easy-to-read documents that will help them achieve their goals while staying on track.

I’ve been working with female entrepreneurs for over 5 years and know exactly how to create SOPs that work for your business.

You and I will work together to find out what works and doesn’t work at your company.

Then, I’ll create custom SOPs that will help you save time and money while increasing efficiency across all business lines.

You’ll be able to focus on growing your business instead of worrying about whether someone is doing things right or wrong.

I make even the most complex processes simple enough for anyone to understand, so don’t hesitate any longer – contact me [LINK] today and let’s discover the possibilities.


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